“Normal, but Perfect,” The Powerful Decision Framework for Unleashing Your Best Life

Backwardation and Visualization Decision Framework

This post (and newsletter article) was inspired by another thread (and many others) when I repeatedly ask people, “What’s your normal, but perfect” day look like?” “Normal, but Perfect,” A Decision Framework for Living Your Best Life The most common question asked at the forum is always about decisions. Do I start this business?Learn this …

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Fire Unlimited Motivation + Focus: The Problem/Purpose Paradigm

purpose and problem paradigm

How to Tap Into Unlimited Motivation and Give Yourself a Laser-Like Focus. Every. Single. Day. Imagine you’re chained to a railroad track. 
In the distance, you hear the ominous clatter of an approaching train. Your heart pounds like a jackhammer, and every beat is a desperate reminder that time is slipping away. 
The lock mechanism …

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Environmental hacking: My life’s most reliable “life-hack” is also the easiest to use (or neglect).

MJ DeMarco home

Three years ago, after 25 years, I traded Arizona’s sun for Utah’s mountains, upgrading my home from a plentiful 4,400 square feet to a sprawling 13,000. The game-changer? There were several, from an indoor basketball court to a home theater to the most important of all: a home gym. At last, I could exercise in …

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Poison Pens: Pick up a red pen, expect to read in red ink…

Limiting beliefs make Poison Pens

Thanks to The Fastlane Entrepreneur Forum, I’ve interacted with millions of aspiring entrepreneurs over the last 15 years. Yes, MILLIONS! Here’s what I learned: Most won’t succeed as they dredge through life with a cadre of poison pens—limiting beliefs and destructive premises that fund poor decisions and hence poor outcomes. For example, if you hate …

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The Ultimate Scripted Truth: Super Bowl Ads Only Promote Obesity, Sickness, & Disease.

super bowl ads promote obesity and disease

Did you watch the 2024 Super Bowl? If you did, the Super Bowl ads were a MASTERCLASS in Scripted programming which wants to normalize destructive behavior—behavior that will make you the perfect lifetime customer for your big pharmaceutical conglomerate. Here’s a list of all the Super-Bowl commercials that involved a product you can eat or …

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The Most Important Business Pivot is the One Made Before Starting

Effort Versus Reward

The idea of a business pivot is very popular in entrepreneurial subculture. The business pivot in normal nomenclature is the art of shifting gears during your business based on user feedback and data analysis. However, what if the the most important business pivot was the one you made before even starting? My stepson was a …

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Getting Rich; How to Really Do It; I Wish I Saw This When I Was 20.

Getting rich: Number of units to sell to reach $10 million

For years, the idea of getting rich seemed impossible. When I was trying to figure things out, I wish someone showed me *THIS* when I was 20. Back then, I thought becoming a millionaire, or better, 8-figure+ multimillionaire, is was just a fantasy. A task that felt extremely out of reach. When I shifted my …

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Two shocking “gut-punches” you can use for life-long happiness.

true crime stories dateline morrison

My wife hates that I have an affinity for watching and reading about true crime stories. Turns out I’m not alone. Anyway, there’s an odd reason I’m hooked on watching murder documentaries, and they lead to the two strategies I use to continually be happy and raise my baseline for happiness. No, I don’t have …

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